Social Enterprise
GUUDE COFFEE NETWORK☕
This is the first project where I took on not just the creative role, but also stepped in as the videographer and editor.
We were tasked with launching a communications plan for Guude Coffee Network, showcasing home-based baristas across Singapore.
We shot 3 barista social videos, each featuring their personal coffee journey, why they started and the heart behind their home-based cafes.
Social Videos
Barista 1: Jeff
Barista 2: Cheng
Barista #3: Yoke Lai & YL
Social Toolkit Templates
We also developed a set of ready-to-use marketing templates, enabling each barista to easily create their own marketing and social content in Canva.
Social post layout templates
Cup Stickers
Location Pin with Guude logo
Title / Caption box
4: 5 / 9:16 border
