Client:

DISNEY CRUISE LINE SG


Role:

SOCIAL CREATIVE LEAD


Year:

2026


FROM SAIL-AWAY PARTY ANTHEM TO SOCIAL DANCE CHALLENGE

We wanted “Let’s Set Sail” to become more than a song heard aboard the Disney Adventure. We wanted it to stick, spread and get people moving.

So we turned its signature choreography into the #LetsSetSailChallenge, led by the Dance Captain, Captain Mickey and Captain Minnie, taking the energy of the sail-away party from the ship to everyone’s social feeds.